Saskatoon Seeks Sophomore Success
They were purple people greeters on a mission.
The Saskatoon Berries entered the 2024 Western Canadian Baseball League (WCBL) season as a team with a strong vision, but no track record.
An effective marketing and social media campaign helped brand the Berries and introduce the expansion team to the city of Saskatoon. Saskatchewan’s largest city responded by welcoming the club with open arms, and their loyalty was met with a summer of great baseball memories.
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